Gwyneth Paltrow: “The First Time I Tried V-Steaming, I Was Like, This is Insane”

The actress turned lifestyle guru says she has fun trying out wacky new treatments and even thinks she’s a little insane for giving them a go. She recalls trying out a ‘v-steam’ for the first time and thinking she was insane. She says her friend Ben took her to have it done (presumably he wasn’t having any steam-cleaning?) and she just thought it was hilarious:

“Oh, totally. The first time I tried v-steaming, I was like, This is insane. My friend Ben brought me and I was like, “You are out of your f–king mind. What is this?” But then by the end of it I was like, “This is so great.” Then I start to do research, and it’s been in Korean medicine for thousands of years and there are real healing properties. If I find benefit to it and it’s getting a lot of page views, it’s a win-win.”

She believes there can be wellness products at all price points, especially if there is a strong enough market for cheaper goods, they can be mass produced and easily made for everyone:

“Um — I haven’t really thought about it. Across all nontoxic products, there are all different kinds of price points. From the supply-chain standpoint, the more that nontoxic ingredients are available and made in bulk, the prices will go down. There’s always a luxury and mass market for anything and everything.”

She’s not here to convince anyone to switch lifestyles, simply to offer her own experiences to those who are interested and she does her own research:

“I feel like it’s not my job to try to convince. When people start to educate themselves people tend to migrate to cleaner products — that’s what I’ve experienced. I was doing conventional products for my whole life. Then I started mixing it with clean. It was only really recently where I said, “Okay, that’s it.” I read the last piece of research and I was like, I’m out….Yes [I do clean beauty], except for hair. Hair I find hard, but for the most part I’m pretty clean. My kind of vanity is clean.”