Avril Lavigne’s ‘Hello Kitty’ Praised By Japanese Embassy Amid ‘Racism’ Backlash

Avril Lavigne has unexpectedly shot back into the spotlight this week for all the wrong reasons, after her ‘Hello Kitty’ video came in for heavy criticism.

Some viewers labelled the clip ‘racist’ for its portrayal of Japanese culture, but staff at the Japanese Embassy in Washington, D.C. are reportedly A-OK with it.

“[She] had only good intentions when making the video,” TMZ quotes a spokesman as saying.

Avril Lavigne in ‘Hello Kitty’ (VEVO)

They added that they “would be happy if the discussions surrounding her song and music video results in more people discovering the beautiful and rich culture of Japan.”

Avril herself has also spoken out in defense of the track, which was co-written with Chad Kroeger.

“RACIST??? LOLOLOL!!! I love Japanese culture and I spend half of my time in Japan,” she tweeted.

“I flew to Tokyo to shoot this video specifically for my Japanese fans, WITH my Japanese label, Japanese choreographers AND a Japanese director IN Japan.”

The track is taken from her eponymous fifth album, which was released last year but struggled to match the sales numbers set by its predecessors.