Notorious bachelor Simon Cowell has reportedly got himself a new girlfriend as the X Factor mogul has allegedly been enjoying a string of dates with Formula 1 ace Jenson Button's ex girlfriend Louise Griffiths.
The 53 year-old, who broke up with former fiance Mezhgan Hussainy in 2011, spent his birthday with the former Fame Academy, who broke off her engagement to Button in 2005, contestant at his Beverly Hills home.
A friend told The Sun newspaper: "It is very early days but there is certainly a chemistry between them."
"She knows there are commitment issues. Currently this is not serious, but the beginnings of a promising relationship."
Simon's PR man Max Clifford refused to deny the romance when questioned by the tabloid claiming: "There have been two or three very attractive ladies who people are asking about in relation to Simon - and I'm not sure of any of them."
He was recently linked to Carmen Electra. Louise, 34, is an aspiring pop star so perhaps Simon can give her some help with her career?
Simon's Colourful Love Life