Paris Hilton Launches Fake Hair Line

Paris Hilton was keeping it classy in Malibu over the weekend at the launch of her latest business venture – a hairstyle-on-a-headband!

The heiress – who already has an existing hair extension line – unveiled her new 'Bandit' lock-lengtheners at a mini fashion show attended by friends.

“Basically it's a headband with a hairstyle attached to it," Paris explained.

"I wanted to make something that was a little bit more accessible for anyone for any age. I have a cousin that's 6 years old and she loves it.

"So it's basically having a hair do where you don't have to go to the salon. You just put it on right away and you have great hair."

"My mom has them, my sister, some of my girlfriends. It's just been really easy for the summer especially with the weather. My hair gets really frizzy in this weather. So it's been great having the Bandit."

The removable ‘Bandit’ is apparently easy to apply – you just velcro the extensions to the band and stick it on your head!

We bet Britney has pre-ordered a lorry-load...

Click to see more of Paris Hilton's Bikini Bandits!