For the next month, American 7-Eleven shops will become Kwik-E-Marts, the fictional convenience stores from �The Simpsons�.
The multi-million dollar refit, encompassing around 6,000 stores, is to promote �The Simpson Movie�, out July 27th worldwide.
What�s more, fans will be able to share the �unique� diet of the Simpsons themselves by buying some of their favourite snacks.
Buzz Cola, Krusty O�s Cereal and Squishees will all be available to buy, no doubt causing a frenzy among collectors.
Oddly enough, 20th Century Fox are receiving all this promotion free of charge, as 7-Eleven are paying for the mass re-branding themselves.
Kwik-E-Mart was originally created by the series to make fun of 7-Eleven, so the company is banking on people seeing that they can laugh at themselves.
Being directly associated with one of the biggest movies of the year must be a plus too!




























