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Nicki Minaj 'Pink Friday' Concert Poster Deemed 'Irresponsible And Offensive To Women'

An investigation was launched by the Advertising Standards Authority

Nicki Minaj has landed herself in hot water with the Advertising Standards Authority in the UK over a poster used to promote her 2012 'Pink Friday : Roman Reloaded' arena tour, which has been deemed "irresponsible and offensive."

The 'Starships' rapper kicked off the 18-date world tour in October where she performed in various cities including Manchester, Dublin and London's O2 Arena to promote her latest album Pink Friday: Roman Reloaded.

Nicki Minaj striking another seductive pose on tour (PNP/ WENN.com)

A poster was used to promote the jaunt, showing the rapper posing in a provocative manner with her arms raised above her head and appeared to be naked with body paint smeared across her body with her breasts partially exposed.

However, the poster has caught the attention of the ASA who filed a complaint against Live Nation.

One complainant challenged whether the advert was "irresponsible because it featured nudity and was therefore unsuitable for display in an untargeted medium where it could be seen by children," and "offensive because it objectified women."

After an investigation, the case was eventually upheld after it "did not feature nudity" and had established that the original image "did not expose Minaj's breasts."

In regards to the second issue, Live Nation "stated that the ad did not in any way present women as objects."

The ASA concluded that the image "was only midly sexual in nature."

Well that was a close call Nicki!

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